TEXT-S&P raises Elizabeth Arden to ‘BB-’, outlook is stable
Saturday, April 7th, 2012
March 23 – Overview
— US-based Elizabeth Arden has had positive operating results over the
past year and sustained improved credit metrics.
— We are raising our corporate credit rating on Elizabeth Arden to BB-
from B+.
— We are raising the issue-level rating on their senior unsecured debt
to BB- from B+. The recovery rating remains unchanged at 4.
— The outlook is stable, reflecting our expectation that the companys
operating performance will continue to be steady and credit metrics to remain
near current levels.
Rating Action
On March 23, 2012, Standard Poors Ratings Services raised its corporate
credit rating on Miramar, Fla.-based Elizabeth Arden Inc. to BB- from
B+. The outlook is stable.
In addition, we raised our issue-level rating on Elizabeth Ardens senior
unsecured notes due 2021 to BB- from B+, driven by the corporate credit
rating upgrade. The recovery rating is unchanged at 4, indicating our
expectation of average (30% to 50%) recovery for debt holders in the event of
payment default.
Rationale
Todays rating actions reflect the companys good operating performance since
2010. Credit metrics have improved through a combination of margin expansion
and lower debt levels. Adjusted leverage decreased to 2.3x for the 12 months
ended Dec. 31, 2011, from 2.9x in the prior year, and adjusted EBITDA interest
coverage increased to 5.1x from 4.2x in the prior year. We expect the company
will be able to sustain credit metrics at current levels over the next year.
The ratings on Elizabeth Arden incorporate Standard Poors assessment of the
companys business profile, which we continue to characterize with the
descriptor weak (as our criteria define the term), based on its sales
concentration in the highly competitive fragrance category and the seasonal
nature of its core businesses; and its financial risk profile, which we
believe will remain intermediate.
Our intermediate financial risk profile assessment on Elizabeth Arden reflects
the companys ability to generate positive cash flow and our expectation that
the company will maintain its current credit measures within the indicative
financial ratios for the intermediate descriptor.
Elizabeth Ardens operating results have performed in line with our
expectations, with a positive key holiday season and overall moderate sales
growth and improved operating margins. Sales growth has been driven by good
performance from fragrances and Elizabeth Arden-branded products across the
companys North America and international regions. EBITDA margin has recovered
to historical levels, as the company continues to benefit from its operating
efficiency initiatives and favorable product mix.
Our assumptions for Elizabeth Arden over the next year include the following:
— Low- to mid-single-digit sales growth, driven by North America and
travel retail sales, and tempered by the repositioning of the Elizabeth Arden
brand over the next couple quarters.
— We believe new product launches across key distribution channels and
expansion in international markets could be the primary drivers of growth in
fiscal 2012.
— We believe there is still room for margin expansion and that EBITDA
margin could be about 11% to 12% over the next year.
— Modest share repurchasing activity.
Based on these base case assumptions, we expect continued cost-savings
initiatives and improvements in working capital management to help adjusted
leverage stay in the low- to mid-2x area, and the ratio of funds from
operations (FFO) to total debt to be over 30% over the next year (excluding
seasonal peak working capital periods). We project credit metrics will remain
in line with the intermediate indicative financial ratios, which include
leverage between 2x and 3x and FFO to total debt between 30% and 45%. The
current rating does not incorporate flexibility for significant debt-financed
acquisitions.
The company continues to benefit from its portfolio of well-known brands,
solid market position in fragrances, and its diverse distribution channels. We
believe the beauty industry is highly competitive, and that Elizabeth
Arden–which competes with The Estee Lauder Cos. Inc., LOreal, Coty Inc., and
Inter-Parfums Inc.–maintains diverse channels of distribution, selling
through the mass retail channel and department stores. The company also sells
via the travel retail channel, which includes airport boutiques and duty-free
shops. Reduced traffic and inventory destocking in these two channels during
the recent recession weakened the companys operating performance, but they
have begun to rebound. Elizabeth Arden generates about 35% of its sales
outside of North America, providing some geographic diversity.
The seasonality in the companys core business remains a risk factor, in our
view. The companys sales and EBITDA are weighted toward the first half of its
fiscal year (which ends June 30), as retailers increase purchases in advance
of the holiday season. The companys product portfolio is highly concentrated
in fragrances, which we estimated in fiscal 2011 to be about 77% of total
sales.
Liquidity
Elizabeth Arden has adequate liquidity (as our liquidity criteria define the
term). As of Dec. 31, 2011, Elizabeth Arden had $208 million in availability
on its $300 million asset-based revolving credit facility that matures in
2016. Revolver borrowings typically peak from September to November, and
Elizabeth Arden uses them to fund seasonal working-capital needs as it builds
inventory levels in advance of the winter holiday season. The facility also
provides for an additional $25 million of borrowing base availability during
its peak borrowing season. Such borrowings, along with cash on hand ($62
million at Dec. 31, 2011) and ongoing cash flow generation, should be
sufficient to fund the companys operating needs. We believe the company can
generate FFO of about $100 million over the next year.
Our view of the companys liquidity profile incorporates the following
expectations:
— We see liquidity sources covering uses by in excess of 1.2x for the
next 12 months.
— We expect net sources would be positive even with a 15% drop in EBITDA.
— Elizabeth Arden does not have any maintenance financial covenants and
only needs to comply with a minimum debt service coverage ratio of 1.1x if
average availability under the revolving credit facility is less than $25
million (or $35 million from Sept. 1 through Jan. 31). The covenant was not
applicable during the recent December quarter and we do not expect the
covenant to apply over the next year.
— Capital expenditures of about $30 million.
— The company has no debt maturities until 2021, when the companys $250
million senior unsecured notes become due.
— We believe the company generally has sound relationships with its
banks.
Recovery analysis
The issue-level rating on the companys senior unsecured notes is BB-, the
same as the corporate credit rating on Elizabeth Arden, and the recovery
rating is 4, indicating our expectation that lenders would receive average
(30% to 50%) recovery in the event of a payment default. For the complete
recovery analysis, see Standard Poors recovery report on Elizabeth Arden to
be published shortly on RatingsDirect.
Outlook
The outlook is stable. We expect the company will continue to generate
adequate cash flow and that credit metrics will remain in line with the
intermediate indicative financial ratios. We could lower the rating if
global macroeconomic conditions weaken, causing the companys operating
performance to deteriorate and leading leverage to increase to over 4x. This
could occur if EBITDA decreases 42% (assuming debt levels do not materially
change from current levels). Alternatively, we could raise the rating if the
company further expands its margins, possibly due to continued cost savings
from its efficiency initiatives, and also diversifies its geographical reach
and product segments. We view this as unlikely over the outlook period.
Related Criteria And Research
— Methodology And Assumptions: Liquidity Descriptors For Global
Corporate Issuers, Sept. 28, 2011
— Key Credit Factors: Criteria For Rating The Global Branded Nondurable
Consumer Products Industry, April 28, 2011
— Business Risk/Financial Risk Matrix Expanded, May 27, 2009
— 2008 Corporate Criteria: Analytical Methodology, April 15, 2008
— Standard Poors Encyclopedia Of Analytical Adjustments For Corporate
Entities, July 9, 2007
Ratings List
Upgraded; Recovery rating unchanged
To From
Elizabeth Arden Inc.
Corporate credit rating BB-/Stable/– B+/Positive/–
Senior unsecured BB- B+
Recovery rating 4 4
Complete ratings information is available to subscribers of RatingsDirect on
the Global Credit Portal at www.globalcreditportal.com. All ratings affected
by this rating action can be found on Standard Poors public Web site at
www.standardandpoors.com. Use the Ratings search box located in the left
column.